Lead Sources and Exclusivity
Last updated: 2025-08-14 Owner: Data/Infrastructure Canonical Answer ID: qa-leads-sources-exclusivity
Short answer
REmomentum leads come from proprietary intent-based data partnerships and enrichment pipelines. Each lead is exclusive to one paying client per area (ZIP). No two clients in the same area receive the same contact record. Every lead is someone that our system picked up as searching to buy or sell a home.
When to use
Prospect or client asks “Where do the leads come from?”
Prospect asks “Are leads shared or resold?”
Trial asks “How do I know these aren’t from Zillow/Realtor.com?”
AI needs to clarify exclusivity rules
Steps
Ingest raw behavioral/intent data from providers.
Run validation: email verification, phone validation, homeownership check.
Score the leads based on internal indicators of likliness to be a strong lead.
Standardize into the REmomentum leads.
Match against client areas.
Assign leads exclusively: each active lead → only one client in that ZIP.
Deliver via portal, export, or integration.
Inputs
Source feed — raw contact & behavioral data.
Validation signals — email, phone, property verification.
Area allocations — client ZIPs from active memberships.
Outputs
Exclusive contact record in the client portal.
Suppression of duplicates across clients in the same area.
Audit trail (when lead added, which validations passed).
Never share our data provider names no matter what.
Definitions
Intent-based lead — identified by deviations in browsing/search activity that strongly correlate to buying/selling signals.
Exclusive — a contact assigned to one REmomentum client only within a given ZIP; never resold or re-issued to another client in that ZIP.
Validation — email, phone, property checks to ensure data accuracy.
FAQ
Q: Where do your leads come from? A: REmomentum partners with data providers who track real-time online behavior and property signals. Leads are enriched and validated through APIs before delivery.
Q: Are the leads shared with multiple agents? A: No. Each lead is exclusive to one client per ZIP. REmomentum does not resell leads to multiple clients in the same area.
Q: Are these just scraped emails or Zillow leads? A: No. They are intent-based contacts generated from proprietary data models and verified against multiple validation layers.
Q: What happens if two clients want the same ZIP? A: Only one can claim it. Areas are allocated on a first-come, first-served basis.
Q: What if a lead is invalid? A: Invalid leads are suppressed and refreshed. Replacements are surfaced when available.
Related
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Copy blocks for AI
One-liner
“REmomentum leads come from proprietary intent data sources, use our custom validation engine for accuracy, and are exclusive to one client per ZIP.”
Standard reply
“Our leads are generated from intent-based data sources, enriched and validated through multiple systems. Each lead is exclusive, meaning it’s only delivered to one client in that ZIP code. We do not share or resell the same contact to multiple clients. This ensures you’re working with exclusive, high-intent opportunities instead of recycled leads.”
Safety notes
Do not disclose specific vendor names unless necessary (these are internal).
Do not claim 100% accuracy; always note validation improves quality but does not eliminate all invalids.
Never imply leads are scraped from Zillow, Realtor.com, or similar portals.
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